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Not a recruiter. Not an app. An AI team member, built for your business.

You wouldn’t hire a generic employee.

So why hire a generic AI? We study your business, as owners ourselves, and build an AI team member with exactly the skills your customer desk needs. It answers on WhatsApp, your website and email, follows up every enquiry and keeps the records.

  • Built for your business
  • Managed by us
  • Guaranteed in writing

The interview is free: send us your website and get a proposal within 4 working days.

Reservations desk

WhatsApp · Tuesday 22:14

Hi, do you have a family room for 4 from 18 to 21 December? Is the game drive included?

Hi Thabo. Yes, the Family Suite is free for those three nights: R4 850 a night for four, breakfast included. Game drives are extra, R650 an adult and R325 for children under 12. Shall I hold the suite for 24 hours and email you the quote?

AI assistant · answered in 9 seconds

Yes please!

Then, without being asked

  • Family Suite held until 22:15 tomorrow
  • Quote emailed to Thabo
  • Follow-up set for Thursday 09:00
  • Naledi in reservations told, with the whole conversation

An illustration of one conversation

References

  • At work today

    Somerset House Primary School

    Parents ask on WhatsApp. The desk answers from the school’s own team sheets, timetables and calendar.

  • Engineered with

    Bluebird Technologies

    The team behind systems for South Africa’s largest insurers and banks.

  • Runs on

    Software Station AI

    Our own platform for chat, knowledge and CRM.

The role

One hire for the four jobs nobody has time for.

Every job description is written for one business. We write yours after we have studied how you work. This is where most start.

Superhuman at the routine. Your people for the rest.

  • 40conversations at once
  • 365days a year, day and night
  • 0forgotten follow-ups
  • Day 1knows every document
The full job descriptionSix duties, and what it will not do

Duties

  1. Answer customers

    From your own documents, price lists, policies and calendars. In seconds, at any hour, in the way you would say it.

  2. Run the front desk

    Opening hours, directions, forms, who to speak to and what happens next.

  3. Handle sales enquiries

    Ask the right questions, quote from your price list, book the call or the visit, and follow up until there is an answer.

  4. Keep the records

    Every conversation, contact and promise goes into a CRM built around the way you work, alongside the systems you already use.

  5. Do the paperwork

    Draft the confirmation, the reminder and the weekly summary. Send them once you approve, or without asking where you have said it may.

  6. Hand over properly

    When a person is needed, the right one gets the whole story, so your customer never has to repeat it.

What it will not do

  • Guess

    When it is not sure, it says so and passes the question to your team.

  • Pretend to be a person

    It tells customers it is an AI assistant, and how to reach someone.

  • Act without permission

    Each thing it may do in your systems is switched on by you, one at a time.

A day’s workA school, a travel company, any business

Four moments from one ordinary day. Pick the desk closest to yours.

HR-02 · Daily log

School office

Illustration

  1. 06:40

    WhatsApp

    “Is hockey practice still on after last night’s rain?”

    Answered from the coach’s notice sent at 06:15: practice moves to the hall.

    Answered
  2. 10:15

    Website

    “Do you have Grade 1 places for next year, and what are the fees?”

    Explained the fees and the admissions steps, booked a school tour for Friday and opened an admissions record.

    Booked
  3. 14:30

    Email

    “I think we were charged twice for aftercare in October.”

    Did not guess. Passed it to the bursar with the family’s account history attached, and told the parent who will reply.

    Handed over
  4. 21:05

    WhatsApp

    “What must Liam bring for tomorrow’s outing?”

    Answered from this week’s newsletter: packed lunch, hat, closed shoes. Back by 13:30.

    Answered

End of day

74 conversations

66 answered in full

8 handed to your team

3 new leads saved

0 left waiting

The management

Why it costs more than an app.

You can buy an “AI employee” for under R1 000 a month. It is generic: the same for every business, and yours to set up, watch and fix. We build one for your business, run it and answer for it.

Who is it built for?
An appEvery business at onceBest HireYours alone, after we study it
Who sets it up?
An appYou doBest HireWe do
Who notices a mistake first?
An appYour customerBest HireWe do
Who fixes it?
An appYou doBest HireWe do
Who answers for the work?
An appNobodyBest HireWe do, in writing, insured
What does it cost?
An appOften under R1 000 a month, plus your timeBest HireAbout one salary

Salary

One salary. Several jobs. Every hour.

One administrator costs an employer about R18 000 to R23 000 a month, for one job in office hours. Our fee covers the hire, the set-up, the daily watch and the guarantee.

Onboarding
One month’s fee, once
Probation
90 days, guaranteed
After that
Month to month, one month’s notice

HR-04 · Guarantees

An app comes with terms of service. This hire comes with a contract.

  1. A start date we keep

    Miss the agreed go-live date through our delay, and your first month is free.

  2. A probation you can end

    Miss the agreed measures by day 90, and we refund onboarding. You leave without notice.

  3. We know first

    We monitor it every day and start on any fault within one working hour.

  4. Mistakes made good

    A wrong answer that costs you money is covered, up to one month’s fee for each incident.

Insured. Professional indemnity and cyber insurance sit behind these promises. Ask us for the certificate.

The small printWhat is in the fee, and what is not

In every fee: set-up by our team, daily monitoring, fixes and updates, the written guarantees.

By the end of probation you will have paid R38 000 (One role) or R78 000 (The whole desk), excluding VAT: onboarding and 3 months. The fee covers a fair volume of conversations, set out in your offer. Very busy desks are quoted. Outside South Africa we quote in pounds or euros.

Not on the payslip

  • No recruitment fee
  • No desk, laptop or licence per seat
  • No leave cover
  • No AI specialist to employ
  • No set-up project to run
  • No faults for you to chase

Questions

What owners ask us first.

Is this a recruitment agency?

No. We do not place people. The hire is an AI team member that we build for your business and manage for you, with our own team behind it.

I can get an AI employee for a few hundred rand. Why is this more?

Because you would not hire a generic employee. The apps cost under R1 000 a month and are the same for every business: you set them up, teach them, watch them and fix them yourself. We study your business first, as owners ourselves, and build the hire for exactly what you need. Then we run it: we monitor it every day, we know about a problem before you do, and we put guarantees in writing with insurance behind them.

Will it replace my staff?

That is not what it is for. It takes the routine questions and the follow-up that nobody has time for, at the hours nobody is at work. Your people keep the conversations that need judgement, and they get every one with the full story attached.

We are not technical. What do you need from us?

Your documents and price lists, access to the channels your customers already use, and one person who can answer our questions for an hour or two a week during onboarding. We do the rest, and you approve it before it goes live.

What if it gets something wrong?

It is built not to guess: when it is not sure, it hands the question to your team. We monitor the conversations, so a wrong answer raises an alert with us first. We start on it within one working hour, fix the knowledge behind it and test the fix before it goes live. If a wrong answer costs you money to honour, our guarantee covers it, up to one month’s fee for each incident.

Where do its answers come from?

From your documents, not from the internet, and you decide which documents are live. You also set how sure an answer must be: below that bar it does not guess, and the question goes to your team. Every change is tested against your own bank of questions before it goes live.

Do customers know it is an AI? Can they reach a person?

Always. It says it is an AI assistant. Anyone who asks for a person gets your team’s queue, or an honest “nobody is in right now” and a call-back.

Where is our information kept?

Apart from every other business, and handled in line with POPIA and GDPR. Records and documents are stored in the EU.

We already have a CRM. Do we need yours?

No. Smaller businesses usually use the CRM we set up for them. If you already have one you like, we connect to it.

What does it cost?

One role is R9 500 a month and the whole desk is R19 500 a month, excluding VAT. Onboarding is one month’s fee, once. By the end of the 90-day probation you will have paid R38 000 or R78 000. If it misses the measures we agreed, we refund the onboarding fee. After probation it is month to month with one month’s notice.

What is Software Station AI?

The platform every Best Hire runs on. It is our own product for chat, knowledge and CRM, engineered with Bluebird Technologies. Best Hire is the service: we set it up and run it, so you do not have to learn a platform.

The interview

Interview your best hire.

It costs nothing and commits you to nothing. If we are not the right fit, we will say so.

  1. The interviewFree · 4 working days

    We study your business: how customers reach you, what they ask, where enquiries get lost. You get a proposal.

  2. OnboardingA few weeks

    We build the hire for your business and set it up. You approve it before it speaks to a customer.

  3. Probation90 days

    Agreed measures, in writing. Miss them and onboarding is refunded.

  4. Monthly reviewsEvery month

    A report and a call with a named person on our side.

HR-05 · Request an interview

Tell us where to look.

Or write to hello@softwarestation.ai

We use what you send only to prepare and discuss your proposal. Not every request can be taken on; if yours cannot, we will tell you.